Follow Up Email Template

The main goal of a follow-up email is to re-engage a previous conversation or request, providing a kind and professional reminder.

It's a crucial tool in the business world, where clear and timely communication can be the key to success.

Whether it's after a sales email or a meeting, an effective follow-up email helps maintain the connection and demonstrates your interest and professionalism.

That's why we offer this follow-up email template, so you can use one that we have tested and proven ourselves.

I want to give you a series of tips to keep in mind when drafting any follow-up email.

Be Specific

Personalizing your follow-up email is essential.

If you're following up after an interview, introduction, or meeting, include something specific that the person mentioned.

This shows you were listening attentively and also helps refresh their memory.

For instance, if a specific project discussed during a meeting interests you, mentioning it can establish common ground and reinforce your interest.

Be Genuine

Although follow-up emails can be predictable, maintaining a genuine tone is important.

Using a conversational tone is key to making the message easy to read and write, and it makes the recipient feel less compelled to respond formally. Loosening up the atmosphere allows for better conversation.

Include the Original Message

If you're following up on a previous email, reply to the original message instead of composing a new one.

This provides all the necessary context without requiring the recipient to search for the previous email.

If there was an attachment, don't forget to reattach it.

It might seem obvious, but response rates improve significantly when replying to the original email rather than starting a new one.

While it's important to remember the context, your email should focus on a clear and concise request.

For example, if your original email contained several requests, try to condense them into a simpler one. This increases the likelihood of getting a response. An example might be:

“I'm just following up on the request in my previous email.

Could you provide those details for the date range from April 1 to May 31?

Thank you in advance.”

Whether for business or personal communications, following these steps when drafting follow-up emails can significantly improve your response rates and communication effectiveness.